Sport England This Girl Can

Sport England This Girl Can. ‘this girl can’ was designed to identify and overcome the barriers impacting women exercising. Ukactive and sport england’s this girl can campaign have joined forces to publish a practical guide filled with fresh insight, guidance and tangible solutions to support fitness and leisure operators in getting more women and girls active within their facilities.

This Girl Can Sport England from sportengland.org

Sport england’s research showed women recognised the benefits of exercise, with 75% saying that they wanted to do more. The campaign, which is run by us and funded by the national lottery, has launched the resource to help address the misrepresentation of images used. Sport england’s this girl can campaign influenced 2.8 million uk women into engaging in a more active lifestyle in the year since its launch, according to an independent study from tns brmb.

Sport England Says Its This Girl Can Campaign Is Changing Behaviour A Year On From Its Launch.

This girl can has announced partnerships with online activity tracker strava and outdoor clothing company regatta great outdoors as it continues its quest to inspire more women to get active on their own terms. ‘this girl can’ was created to target the cautious women in a way that would be convincing and authentic and the initial goal for sport england was to reshape the language used around women and exercise. This girl can is an initiative that champions real.

In The Past Five Years.

Independent research says 2.8 million women aged 14 to 40 who recognise the campaign say they have. Whilst exercise levels were increasing, considerably less women than men were taking part, and so sport england briefed fcb inferno with an exciting challenge: Like the previous ad, it features ‘real’ women alongside the voice of iconic.

And Whatever That Looks Like, We Think It’s Worth Celebrating #Thisgirlcan.

By leonie roderick 31 jan 2017. Sport england’s this girl can campaign influenced 2.8 million uk women into engaging in a more active lifestyle in the year since its launch, according to an independent study from tns brmb. The original this girl can, launched by sport england in 2015, was based on research showing that women wanted to be more active but were held back by fear of being judged.

“The Aim Of The Campaign Is Simple:

To change women’s attitudes and to get more women participating in sport or physical exercise. A sport england study revealed two million fewer women than men between the age of 14 and 40 are physically active on a regular basis. This girl can was born from a desire to tackle the fact women persistently remain less active than men.

Sport England's This Girl Can Campaign Has Helped 3 Million Women Get Active Since Its 2015 Launch, And Continues To Educate And Inspire.

We believe it is unlike any other campaign currently in the sporting sector, as we aim to get more women and girls. Whether you’re cycling to work, literally running the school run, or getting muddy with your pooch in the park, this campaign is about celebrating all the amazing ways you fit exercise into your life. A snapshot sample of 1,000 women.

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